"Hedgeable.com, an investment start-up that has come up with a neat gimmick to draw attention to its launch: a nationwide contest to find the three investors whose portfolios lost the most value between October 2007, when stockmarkets began to tumble, and March 2009, when they hit bottom.
The consolation will be a holiday in Rome, “the last great empire to collapse under a mountain of debt, a devalued currency and out-of-control spending”. The prizes for second and third place are trips to Iceland, scene of a more recent collapse, and Las Vegas, America’s foreclosure capital."
Read the full story here.
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